“I almost killed myself trying to get the project live in China. So many obstacles. The Great Firewall. Language. Culture. Crazy A$$ CMO.”
Regret is such a bitter pill to swallow.
The client was a startup who secured an injection of cash in the funding round. The project was exciting but mighty ambitious, as was the startup team. They were the who’s who in their industry.
Many late nights.
Many conference calls.
Many changes.
Except in budget or timeline.
We had to “down tools”.
They tried to carry on.
But the other obstacles were huge. Many unforseen.
Regulatory.
Technical.
Cultural.
(Did you know many in China use their mobile number as a unique ID? No? I didn’t either).
We met the startup CEO a year later.
He hadn’t known how ill his father was.
He wasn’t there to say goodbye.
He wasn’t there at the funeral.
Regret is such a bitter pill to swallow.
Because you can never go back in time to fix things.
Instead, fix things now.
Prioritise correctly.
Say the I love you’s, and the I’m sorry’s.
Because sometimes when it’s too late, it really is too late.
#FixItNow
#ItsTheHumanElementThatMatters
#ZenhaoProtip